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Walmart Connect Academy
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60 results returned

  • All Keywords for campaign optimization

    The All Keywords page found under Campaign Management in the left-side navigation lets you, our Sponsored Search advertisers, analyze, strategize and optimize multiple keywords efficiently from a single page.

    • Duration 10m
    • Rating 5.0
    • Beginner

  • All Campaigns page and out-of-budget functionality

    This course will teach you about the functionalities and features (including out-of-budget) within the All Campaigns page which lets you access Sponsored Search advertisers, analyze, strategize and optimize multiple campaigns efficiently from a single page.

    • Duration 15m
    • Rating 5.0
    • Beginner

  • Sponsored Videos measurement capabilities

    This course is applicable for the general availability (GA) phase of the Sponsored Videos launch and will take approximately 15 minutes to complete. There is a 10-question quiz at the end that you are required to pass to receive credit...

    • Duration 15m
    • Rating 5.0
    • Beginner

  • Display Training for Client Agencies

    Welcome to our comprehensive learning path for our display trainings. By following this learning path, our client agencies can develop the expertise they need to understand Walmart displays and how they enhance the shopping experience and drive business results. This...

    • Path
    • Rating 5.0
    • Beginner

  • Lookalike targeting for Display campaigns

    This course contains the steps that walk you through how to create a Lookalike audience. This course is intended for our external partners.

    • Duration 10m
    • Rating 5.0
    • Beginner

  • Walmart Connect Ad Certification in Sponsored Brands

    Training on Sponsored Brands advertising from planning through optimization--including elements such as product eligibility, targeting techniques, bids, budgets, images, ad groups and reporting options.  

    • Path
    • Rating 5.0
    • Credential

  • Walmart Connect Ad Certification in Sponsored Videos

    Training on Sponsored Videos advertising from planning through optimization--including elements such as product eligibility, creating and uploading video assets, campaign creation, performance optimization and reporting options.

    • Path
    • Rating 5.0
    • Credential

  • Variant bidding

    This course introduces variant bidding and how it enables advertisers to promote any item within their catalog for their Sponsored Products campaigns. This course is for an external learner.

    • Duration 15m
    • Rating 5.0
    • Beginner

  • Custom audience demo DSP

    This recording covers Custom Audience for DSP. This course is for an external learner.

    • Video
    • Duration 35m
    • Rating 5.0
    • Beginner