All Activities
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Walmart Connect Ad Certification in Sponsored Products
Training on Sponsored Products advertising from planning through optimization--including elements such as goal setting, ad placements, bids, budgets and reporting.
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Walmart Connect Ad Certification in measurement and reporting
Learn how Closed-loop Measurement with Walmart Connect helps you measure the impact of your campaigns, provides deeper insights into Walmart customer behavior, and delivers automated campaign reporting.
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Walmart Connect Certification in creative essentials
Training on creative best practices in Walmart advertising including the essentials of Walmart's branding guidelines for effective ads across platforms and placements and the primary functions of the Creative Builder tool.
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Walmart Connect Ad Certification in Walmart DSP
The Walmart DSP Certification, created in collaboration with The Trade Desk, offers an in-depth overview of the value and benefits of Walmart DSP. You will learn media planning, how to set targeting strategies, and how to analyze measurement and reporting...
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Dynamic bidding
This course introduces dynamic bidding for Sponsored Products - a smart bidding feature designed to save time and effort, optimize bid prices to help boost conversions and optimize ad spend. You'll learn about what dynamic bidding is, how and when...
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Walmart Connect Ad Certification in Brand Shop and Shelf
Training on Brand Shop and Shelf that covers how to set up and manage Brand Shop and Shelf pages on the Shop Builder platform in Walmart Connect Ad Center.
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Walmart Onsite Display via the Walmart Ad Center - March 18, 2024
This webinar provides Walmart Onsite Display auction pricing best practices and optimization recommendations and includes a walkthrough of the platform.
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Store Attribution for Sponsored Search
In this course, you'll discover how our Store Attribution metrics enables advertisers to measure the impact of their Sponsored Search campaigns on in-store sales, providing a more comprehensive view of their ROAS and helping them optimize their advertising strategies.
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Brand Shop and Shelf - Onsite Display - March 7, 2024
This webinar includes a dive deep into Brand Shop and Shelf, how it complements our current Walmart Connect portfolio, high level competitive insights, and more.
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Brand Shop and Shelf for Marketplace Sellers
This webinar includes a dive deep into Brand Shop and Shelf, how it complements our current Walmart Connect portfolio, high level competitive insights, and more.
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All Campaigns page and out-of-budget functionality
This course will teach you about the functionalities and features (including out-of-budget) within the All Campaigns page which lets you access Sponsored Search advertisers, analyze, strategize and optimize multiple campaigns efficiently from a single page.
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All Keywords for campaign optimization
The All Keywords page found under Campaign Management in the left-side navigation lets you, our Sponsored Search advertisers, analyze, strategize and optimize multiple keywords efficiently from a single page.
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Auction pricing for Walmart Onsite Display Best Practices - Feb 14
This webinar is designed to help you to learn about auction pricing best practices and optimization recommendations for Walmart Onsite Display campaigns. This webinar and Q&A covers Walmart Onsite Display auction pricing best practices and optimization recommendations.
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Auction pricing for Walmart Onsite Display - Feb 8, 2024
Watch this webinar to learn about the transition to auction pricing for all Walmart Onsite Display campaigns. In April 2024, Walmart Connect will move to fully programmatic and transition to auction pricing for all Walmart Onsite Display campaigns. This webinar...
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Auction pricing for Walmart Onsite Display - Feb 7, 2024
Watch this webinar to learn about the transition to auction pricing for all Walmart Onsite Display campaigns. In April 2024, Walmart Connect will move to fully programmatic and transition to auction pricing for all Walmart Onsite Display campaigns. This webinar...
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Walmart Connect Ad Certification in Walmart Onsite Display
Training on Walmart Onsite Display advertising that includes platform overview, media planning, campaign building, creative assets, and reporting capabilities and optimizations.
